Category «Advocacy»

Why Vegan?

By Bronwyn Slater   The vast majority of the population is completely unaware of what happens to animals who are raised for food. Many people who have gone vegan have done so because they have become aware of the extreme cruelty and suffering that farmed animals have to endure. In this article I will try …

Comparing the Meat, Fish, and Dairy Industries to Big Tobacco

By Dr. Michael Greger from nutritionfacts.org     Back in 1912, when hardly anyone smoked cigarettes, lung cancer was like a museum curiosity—extremely rare. But in the next few decades, it rose dramatically around the world, about fifteen-fold. But they had already nailed it back in 1912. By mid-century, the evidence was considered overwhelming. Says who? …

The Awareness Gap

There is an almost complete lack of awareness of the cruelty involved in the raising and killing of animals for food, as well as the consequences for the environment, says Trent Grassian   “The greater the threat, the greater the gap in knowledge, the more urgent and more impossible is the decision.” – Ulrich Beck …

My Ethical Choice

By Jordan Collins It hasn’t happened yet, but I am anticipating it: the moment I am confronted with a choice between Booja Booja© brand ice cream and Ben and Jerry’s© new vegan variety. As a vegetarian I loved Ben and Jerry’s frozen yogurts. The chocolate fudge brownie was my favorite, but I wouldn’t turn down …

Guide to Going Vegan

by Bronwyn Slater Going vegan has never been easier. It is now possible to buy vegan versions of every type of food you have been accustomed to eating – from cheese, cream, milk, eggs, yoghurt, ice-cream and chocolate to fake meats such as burgers, sausages, mince, bacon, roasts and slices. You can now find many …

The Nonhuman Rights Project

At VSM we believe that all species should be able to live out their lives free from human imprisonment, abuse, or interference. The Nonhuman Rights Project is working in the US to establish a legal precedent for these rights using the court system.   Q&A about the Nonhuman Rights Project   Q:  What is the …

The Kimmela Centre for Animal Advocacy

The Kimmela Centre for Animal Advocacy was founded by Dr. Lori Marino who is a neuroscientist and expert in animal behavior and intelligence, formerly on the faculty of Emory University. She is internationally known for her work on the evolution of the brain and intelligence in dolphins and whales and comparisons to primates. Kimmela is …

Veganomics: Book Review

Cooney’s Veganomics  is a goldmine of information for activists and anyone wanting to help animals   By Trent Grassian Veganomics is a must-read for anyone interested in helping animals and promoting kind diets. Cooney’s 2013 book presents a comprehensive overview of existing research into who goes vegetarian or vegan and why. I started reading the …

iAnimal 360 – Bridging Technology with Animal Protection

Could virtual reality be the new face of activism? Animal Equality’s ‘iAnimal’ is a game changer not only for animal rights, but for any outreach.   By Trent Grassian Animal Equality may have just changed the future of outreach with their new iAnimal campaign. By using virtual reality technology, viewers are transported into the life …